You find that in most business marketing plans, there is always a section that is reserved for traditional marketing efforts such as working with email. In case, you are trying to get leads without a business marketing plan, it will be essential that you find ways of getting ahead of your competitors. By the end of this topic, you will be in a position to know how you can generate leads without a business marketing plan.
You can start by working with social media. One good thing with social media is that they will allow you to find everyone that you are looking for and when you want prospects you need to start with social media. You can start off on LinkedIn with a professional looking profile by showing off your approach with your photo and then with the people you connect to. This will require you to add people who you have met only once but you would like to interact with them online and even in business. You will also have to post updates once in a while if you want to attract more people on your profile. Additionally, you can post for help with a specific type of problem or you can seek advice. Not only that but you should also ask for recommendations and reviews from your clients by stating how you perform so that they can know the quality that you bring on the table.
Besides, you should also ask for referrals. You find that if your current customers are happy with what you offer, you will be constantly getting recommendations from them. You can achieve by reaching out to some of your best clients on a phone call and ask them to recommend you to someone. In addition, make sure that you send a token of appreciation to the clients who recommended you so that everyone feels excited about the connection.
Apart from that, you should revisit the connections. It is essential to note that over the course of your career you will be certain of meeting people who already know who you are and what your business does. Because of that it will be vital that you reach out to them again because they might have changed their interests or they might be ready to engage with you. Besides, you never know what people are interested in or what they are going through and in this case, they might only need your connection to be converted to be your diehard fans. You find that with this you will be marketing qualified lead which saves time and money.